Sr. PPC Specialist

Experience: 3+ Years
Job Type: Full-time
Location: Ahmedabad
Posted: March 11, 2022


Sr. PPC Specialist

Required Qualifications

  • A good understanding of how PPC fits into the wider area of digital marketing

  • Knowledge of Microsoft Excel and data manipulation
  • Strong analytical skills
  • The ability to think creatively
  • Excellent attention to detail
  • The ability to think strategically and develop innovative marketing strategies
  • Creative writing skills
  • The ability to present information effectively to a range of audiences
  • Strong relationship-building skills
  • Excellent communication skills
  • Experience using tools such as Google AdWords, Google Analytics, Tableau, WebTrends etc.

Roles and Resposibilities

  • Creating and planning a variety of PPC campaigns across a range of digital channels

  • Run different paid campaigns such as search ads, display advertising, social media advertising, Retargeting Campaigns, Instream ads etc.
  • Participate in forming effective paid search strategies
  • Overseeing existing campaigns and making recommendations on how to optimize them
  • Analyzing trends and making data-driven decisions
  • Writing engaging copy for adverts and proofreading
  • Making creative suggestions for advert templates
  • Account management of inhouse projects
  • Launch and optimize various PPC campaigns
  • Suggest and develop new campaigns across multiple channels
  • Be involved in keyword selection and audience targeting
  • Monitor budget and adjust bids to gain better ROI
  • Track KPIs to assess performance and pinpoint issues
  • Producing detailed analysis and reports of campaigns
  • Presenting data and reports to a range of audiences.


USA Office

222 East Main St, Suite B-2 Mesa, AZ 85201 +1 (650) 666-3071

Canada Office

2 County Court Blvd., Suite 400, Brampton, Ontario L6W 3W8 +1 (437) 488-7337

India Office

Headquarters - Service Division 1005, 10th Floor, Abhishree Adroit, Mansi Circle, Ahmedabad, Gujarat 380015 Sales: +91 7069268048 HR: +91 9316757277 / +91 9601433998

India Office

Product Division B-301-307, Sankalp Iconic Tower, Near Iscon Cross Road, Ambli - Bopal Rd, Ahmedabad, Gujarat 380058